Google Changes Its Google Ad Words and Google Analytics Tools
Google is modernizing itself by revamping these tools for businesses. The american giant is constantly innovating and reinventing itself to continue dominating on the web. google’s b2 b advertising tools were launched in 2000, so the company thought it was a good idea to revise the model. Google adwords, the giant’s first tool, has been redesigned into google ads and all the more simplified for advertisers. News for businesses. A desire to modernize on july 10, 2018, google’s annual conference will take place in california. The company is expected to announce new features in different areas. Recently, with its you tube subsidiary, it announced the arrival of you tube music on the music streaming sector. Products and innovations are multiplying for the american giant.
In Terms of Advertising
The company covers 41% market share on the web. google’s advertising revenue represents 85% of the company’s turnover. Having become the most popular search engine for internet users, advertising on the latter is becoming essential for companies. They are then requir to use the google ads platform, formerly google ad words. With this update, the american firm found it necessary to give a makeover to the Controlling Directors Email Lists service most used by companies to meet the needs of search engine users. More and more of them are using their mobile in daily life. And if the sites must correspond to a responsive policy, it is preferable that google can also adapt with its advertising features. Several changes announced to simplify content highlighting the company has chosen to change the name of google adwords to google ads for better understanding among advertisers.
This Feature Was Named for This Reason
To remind the possible purchase of keywords on the search engine. Now since the rise of google products such as gmail or youtube, the highlighting of advertising content is also possible on these platforms. Keeping only the term ads makes it clear that this is a feature intend for advertising. The redesign should help small businesses get more exposure across all google-owned platforms. But the redesign and renaming of Asia Email List google ad words are not. The only announcements made by the american group. Its google analytics marketing solution is also being modifi. This free service intended for the analysis of the audiences of a website. Or an application is now associat with the doubleclick service. The latter, acquired in 2007 by google. Specializes in the behavioral targeting of users on the web.