Email List Cleansing Why It’s Crucial for B2B Marketing Success
Email list cleansing, also known as email list scrubbing or hygiene, is a critical process for B2B (business-to-business) marketing success. It involves regularly reviewing and updating your email contact list to ensure it contains accurate and relevant information. Here are some reasons why email list cleansing is crucial for. B2B marketing success: Improved Deliverability. Email…