Marketing model that divides audiences into groups bas a product i.e. bas on their awareness of an issue. According to this model a person may be in one of five states of being ready to buy so in each state you ne to work with him in a different way. A person usually goes through stages from being unaware of one’s problem to the purchase itself. It’s less likely to skip them and less likely to sell something to someone who hasn’t reach level five. If you know what stage your target audience is at you can sell more to them simply by creating the right content for each niche and driving more and more people down the funnel. Stages of the.
On their readiness to buy
Hunting Ladder in Marketing online yoga Jordan WhatsApp Number List school courses. Here are the stages of the hunting ladder that your target audience goes through. Step 2 Not knowing what the problem is At this stage the person has no idea that they have a problem. He doesn’t have any pain to close no objections to address and he’s not buying anything. He just lives in peace. For example Martha works remotely sits in front of a computer all day does her job gets paid goes for a walk in the evening and everything is fine with her. Stage Two Problem No Solution At this stage the person is aware of the problem but does not yet understand how to solve it. made but the information is not enough.
So let’s assume you ne to sell
He just lives and periodically remembers Asia Email List this question. Martha start noticing pain in her back after get off work. She nes to change positions frequently while working because. I felt a slight pain in my lower back involuntarily. But after a night’s rest she could completely forget about the problem the next morning. Phase 4 Finding and Comparing Solutions A person is ready to solve his problem but has not yet decid in what way. He actively researches information looks at different products and compares them. Your product may be in it. For example Martha’s back hurts every day.