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To use various brand products or services. Step Understanding the positions of competitor brands Try to explore and understand if your competitor’s brand has a vision, mission, value, product or service. strengths weaknesses marketing strategy Including how the brand’s positioning in the market In order to be able to compete with brands in the market. Step : Define your unique brand identity. Bas on market surveys and consumer opinions. It will start to make us see what the positioning of the brand should be.

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In order to be different from competitors in China B2B List the market By identifying the core values ​​that are the fundamental factors that will build a strong brand. State a long-term vision. Including the properties and features of the brand. to create a brand image in the eyes of consumers Step : Develop a unique and valuable brand identity Once you have clearly defin your brand identity. It is necessary to develop unique selling propositions of your brand depending on the features and attributes of the brand. including products and services Brand Purpose Core Values ​​Brand Strengths This will make you unique in the market and in the hearts of consumers.

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Step : Create a statement that reflects Asia Email List your brand’s mission and position. Creating a Positioning Statement is the final step in brand positioning. The message or speech does not have to be as long as an essay. Just a few sentences that clearly articulate your brand position. For use in communicating with consumers to see how your brand is different and valu from other competitors. Bas on the question that Who is your target customer? What type of products and services are you in? What is the greatest benefit your customers.

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